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Showing posts with label location based services. Show all posts
Showing posts with label location based services. Show all posts

Thursday, 2 May 2013

Breaking: Apple responds to Google Glass with iBall

Google Glass naysayers have my sympathy. More than that, I wholeheartedly support their point of view, even though I disagree. See, when people say "that's never going to happen", they're really saying "I hope that never happens" and I, for one, sincerely hope that Google Glass never happens.

Except it's already happened.

Google Glass is not a product. Those product reviews complaining that it slips down the nose or tilts to the right or is uncomfortable, don't get the point. The privacy advocates complaining of intrusion don't understand. Google Glass is the realisation of a concept, not a piece of hardware. Of course the product design aspects aren't quite right but it doesn't take a clairvoyant to see where it's headed.

The concept I'm talking about is none other than the one that has been doing the rounds since the whole Web 2.0 malarkey got going. It's the notion of enhancing reality with a virtual overlay in order to enrich life. And is that any different to what you've been doing since the birth of the Apple App Store? Location-based services, song tagging, instant photo sharing... they're all just part of the same idea that leads inevitably to ever more biologically-proximate devices.

We're all familiar with the rush to decide an argument by checking the facts on our portable devices. How difficult it is to resist that urge to see what's new on social media! Don't we have an incessant and insatiable appetite for combining what is happening here and now with what might be elsewhere at another time?

While today it's difficult to get used to a lopsided, ugly device that slides awkwardly down your nose and whose operation depends on spoken commands, we're not so far away from effectively invisible implants that function seamlessly with our conscious minds.

So is it surprising that many people fear what Google Glass represents? And perhaps that fear will be sufficient to slow down the trajectory upon which humanity finds itself. Slow down, not halt. The Google Glass product might fail but you read it hear first, beware the Apple iBall!



Friday, 1 February 2013

Taxi app wars waging on the streets of England

Kabbee logo
Kabbee facing competition
This week I heard of yet another cab app. Minicabit revealed itself at the Wayra Demo Day, joining a line-up of taxi and minicab apps that includes Hailo, Kabbee, and Anycabs, amongst a whole bunch of others.

In my mind, the world was divided three ways:
  • Hailo for instant black cabs
  • Kabbee for pre-booking minicabs
  • Uber, when you want a chauffeur-driven car
It seems I was wrong. There was already a bit of an overlap in the positioning since both Hailo and Uber are for immediate pick-ups, while Kabbee can also provide luxury transport and minicabs can be pre-booked for 'now'.

It turns out that the space that Kabbee seemed to occupy - pre-booked minicabs - is filled with other contenders. So I asked how do they differ from each other?
Apparently they're "all very different", says Anycabs. Here is how they each described themselves:
  • Kabbee: "instant quotes covering all of London from carefully managed fleets"
  • minicabit: "UK wide service that can instantly compare quotes with no wait for cabbies to bid"
  • Anycabs: "users compare real-time quotes & book their licensed minicab using app or website"
So I get that Kabbee is limited to London but from the consumer's perspective, I just don't see any other substantive difference. In each case, you enter details, select a quote and book your cab. With illegal minicabs posing risks to passengers, especially lone women at night, these apps ensure that you're booking with licensed firms. So each of them is providing safety and convenience.

I had a look on the App Store and found that there are several other alternatives offering a similar service. I'd forgotten that I have previously used ubiCabs too. I can't help but think that some of these businesses should be collaborating, working off the same tech platform and pooling resources to get UK-wide coverage fast, then expanding overseas. As it currently stands, there are few barriers to entry into this market, profit margins are likely to be thin and all it takes is for one well-funded foreign competitor to turn up and upset the handsome cab.